Why You Should Have a Newsletter For Your Home Business

Newsletters are an excellent way to stay in touch with your customer base.  Here are just a few reasons why:

  • Your newsletter content can inform your subscribers of new products or services you offer
  • They allow you to stay in touch with your subscribers which keeps you fresh in their minds
  • If you are providing valuable information, they may forward your newsletter to others, potentially increasing your subscriber and customer base
  • Newsletter creation is easy, it can be free advertising, and it can be sent out manually or automatically

Those are just a few of the reasons to start your own newsletter.  And as I said, it’s not that complicated to do.  If you have access to Microsoft Publisher, they have pre-built newsletter templates you can use.  Simply choose one you like and update the content with valuable information for your subscribers.  It is literally as easy as clicking and typing.  Once your newsletter is complete, you can choose to send it out in various email formats, or publish it to a website.

Another method of newsletter creation is to use Aweber.  Signing up for an account is fairly inexpensive and practically pays for itself with the time savings it provides.  Here, you simply setup your email list and again, choose from one of their newsletter templates.  Update the content with your information and save your changes.  You can then schedule the newsletter to be sent out at a date of your choosing.  The advantage here is that you can track who has opened the email or clicked on any links you have included.  You can try it out for free by clicking on the ad found in the bottom right of this blog.

If you do not have access to Publisher or do not want to subscribe to Aweber, don’t fear.  You can use something like Microsoft Word or another type of word processing software to create your newsletter.  The key is to make your newsletter look professional.

If you are looking for an example, visit my other blog at:  www.ahealthieryou4life.blogspot.com and sign-up for our newsletter there.  Or, if you have an example which may benefit others visiting this site feel free to post a comment.

To Your Success

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